Spotify Unveils New Video Podcasts to Attract Younger Listeners

Spotify is making a big push towards video podcasts, unveiling new exclusive content at its Stream On event in Los Angeles. The streaming giant is focusing on attracting younger audiences, with popular creators like Markiplier and Julia Fox set to release video episodes exclusively on the platform. Head of global podcast studios, Julie McNamara, believes that video podcasting is one of the fastest-growing areas of podcasting and expects the trend to continue. With a new autoplay feature for podcasts and partnerships with Patreon and Megaphone, Spotify is positioning itself as the go-to platform for podcast creators and listeners alike.