YMH Studios announces a major partnership with Magellan AI to provide free cross-platform attribution for podcast and video advertisers. Here’s how the move could transform podcast advertising measurement.
Magellan AI licenses Nielsen DMA data to bring market-level targeting and standardized local attribution to podcast advertising. Here’s what it means for brands and agencies.
Podscribe warns publishers that Spotify Video podcasts may appear undercounted in performance reports due to tracking pixel limitations, raising new questions about measurement accuracy in the video podcast boom.
Podstock partners with global podcast leader PodX Group to deliver unified, multiplatform analytics across major podcast networks, supporting audio, video, and social content worldwide.
Podscribe partners with Roqad to expand privacy-first podcast attribution across eight European markets, enhancing identity resolution and GDPR-compliant measurement.
Podcast advertising ROI is becoming clearer in 2025 as new measurement tools and analytics validate reach, trust, and performance. Discover how improved attribution is driving $6B in ad growth.
Triton Digital expands Omny Studio to support video podcasting, giving creators the tools to produce, distribute, and monetize both audio and video content seamlessly. This update meets growing audience demand for multimedia podcast experiences.
TVEyes has officially launched TVEyes Canada, offering real-time monitoring of major broadcasters and more than 2,000 Canadian podcasts. With bilingual coverage and advanced analytics, the expansion brings powerful media intelligence tools to brands and agencies across the country.
The Washington Post has announced a major partnership with Triton Digital to power its podcast distribution, monetization, and measurement. This move marks a major expansion of the Post’s audio strategy and brings advanced technology to its growing lineup of daily and weekly podcasts.
Podstock partners with Ballen Studios and renews its Dear Media deal, strengthening its role as the leading podcast analytics platform. Learn how these alliances are shaping the future of podcasting across audio, video, and social platforms.
Amaze Media Labs introduces Publisher Data Transparency on AudienceLift.com, giving podcasters verified insights into where their shows are advertised. Discover how this groundbreaking tool builds trust and boosts podcast growth.
Podscribe has partnered with Nielsen to integrate DMA data into its platform, giving podcast advertisers access to standardized geographic reporting and improved localized targeting across 210 U.S. media markets.