Frequency launches its Premium Publisher Network, transforming host-read podcast ads with advanced workflow automation. Partnering with DAX US, this platform offers higher revenue opportunities and seamless ad management for creators and advertisers.
A new study by Wondery, Dentsu, and Edison Research reveals that podcast fans form deep emotional bonds with their favorite shows, creating unique brand marketing opportunities.
Audioboom strengthens its podcast advertising marketplace by integrating Triton Digital’s Sounder solution, offering advertisers advanced contextual targeting and brand suitability tools.
Audacy has expanded its exclusive podcast partnership with CBS, now covering CBS Entertainment, CBS Media Ventures, CBS News, and CBS Studios. Discover what this means for listeners and advertisers.
Realm strengthens its partnership with Adelicious, becoming the exclusive U.S. sales partner for its full podcast slate. Discover how this move enhances ad opportunities in the growing podcast market.
Hearst UK has partnered with Adelicious to revolutionize its podcast monetisation strategy. With a focus on Runner’s World UK and Best’s Suddenly Single, this collaboration aims to enhance advertising opportunities and audience engagement. Read more about how this partnership is shaping the future of digital audio content.
Explore insights from Acast’s Podcast Pulse report on the power of podcast advertising. Discover how 84% of podcast listeners engage with brands, with 44% making purchases. See how podcasts are transforming omnichannel campaigns in 2024.
Learn how to effectively cross-promote your podcast with proven strategies that work and avoid common mistakes. A detailed guide for growing your podcast audience.
Discover expert strategies for attracting sponsors to your podcast. Learn how to create a sponsor-friendly podcast, negotiate deals, and build long-term partnerships.
Discover expert strategies to attract high-profile sponsors for your small podcast. Learn how to position your show, craft a compelling pitch, and build profitable sponsor relationship
Learn how to earn money through podcast sponsorships with actionable strategies, tips, and best practices. Discover the steps to attract sponsors and monetize your podcast effectively.
Learn how podcasting is revolutionizing influencer marketing. Discover strategies for brands, podcasters, and influencers to leverage the power of audio content for greater engagement and ROI.