Zoe Ball and Jo Whiley Launch New Podcast with Persephonica | Honest Chats & Real Laughs
British broadcasting legends Zoe Ball and Jo Whiley have officially joined forces to launch a brand-new podcast series in partnership with the award-winning production company Persephonica. This collaboration marks their debut joint venture into the ever-evolving world of podcasting, promising an engaging, honest, and emotionally resonant listening experience.
Set to launch mid-July 2025, the upcoming podcast is positioned to be a refreshing blend of candid conversations, laughter, and shared life lessons — all captured in an authentic, unscripted format. For fans who’ve grown up with Zoe and Jo on radio and TV, this is more than just another podcast — it’s a reunion.
A Friendship That Spans Three Decades
Zoe Ball and Jo Whiley have been close friends for nearly 30 years.
Their relationship was forged in the golden age of ’90s television, particularly on The Word and The Big Breakfast.
Both women have successfully carved out broadcasting careers while maintaining a deep personal connection.
In this podcast, they bring that rich history of friendship to the forefront, creating an atmosphere that feels less like a show and more like an intimate kitchen-table chat.
Podcast Themes: Real Talk Without Filters
This upcoming series doesn’t shy away from the real, the raw, or the relatable. Expect unvarnished discussions that mirror the full spectrum of midlife experiences:
Family Life: Parenthood, relationships, and multi-generational dynamics
Gardening and Home Life: The healing power of plants and DIY joy
Career Journeys: Broadcasting highs and pivots into new creative territory
Healthy Habits: Wellness tips, mental health conversations, and self-care
Aging Gracefully: Embracing the years with humor, grace, and honesty
All of this is delivered in a tone that’s equal parts warm, wise, and wickedly funny.
Voices Behind the Mic: What They Say
Jo Whiley Speaks from the Heart
“I’ve been part of some amazing duos over the years, but I’m not sure any will quite compare to this new adventure.”
“This show opens up topics we’ve rarely discussed on air and brings us much closer to our fans — people who’ve been on this journey with us for three decades.”
Zoe Ball Shares Her Excitement
“I’m so super-excited to dive into the world of podcasting with my girl Jo.”
“What we’re recording is just our regular catch-up turned into a show — no scripts, no gloss, just laughs, truth, and a bit of beautiful mayhem.”
Their combined star power and authenticity are bound to make this one of the most anticipated podcast releases of 2025.
Why This Podcast Matters Now
In a time when audiences are craving realness over polish, this podcast aligns perfectly with the zeitgeist. Unlike many overproduced formats, Zoe and Jo’s series centers on:
Authenticity: Conversations without a script
Relatability: Content that mirrors the listener’s life
Community: A shared space for midlife listeners to laugh, reflect, and grow
It’s designed not just to entertain, but to create a deeper sense of connection — something many traditional media formats struggle to achieve today.
Persephonica’s Vision: Excellence in Production
Fiona Hanlon, Managing Director of Persephonica, states:
“Jo and Zoe aren’t just top-tier broadcasters — they’re woven into the fabric of British life.”
“This podcast is about learning, laughing, and sometimes even crying — together with the audience.”
The production company is known for its high-quality output, ensuring that while the content remains raw and intimate, the final product will sound and look polished across all formats.
What to Expect: Format and Features
The podcast is set to follow a flexible yet structured release format:
Bi-Weekly Releases: Two full-length episodes each week
Visual Experience: Full video versions will be available on YouTube
Special Guests: Occasional celebrity guests and expert voices
Exclusive Content: Bonus episodes and behind-the-scenes clips for subscribers
Whether you prefer to listen during your commute or watch on your lunch break, Zoe and Jo have you covered.
A Podcast for the Ages — and All Ages
This show isn’t just for die-hard Zoe and Jo fans. It appeals to:
Gen X and Millennials who remember their TV and radio beginnings
Listeners of lifestyle, wellness, and relationship genres
By tapping into universal themes and shared experiences, the podcast transcends generational boundaries.
Launch Details: When and Where to Tune In
Launch Date: Mid-July 2025
Platforms: Available on Spotify, Apple Podcasts, Amazon Music, and all major streaming platforms
YouTube: Fully visualised episodes for immersive viewing
Subscription: Free with optional paid content tiers for bonus material
More updates, including the title and cover art, are expected in the coming weeks.
Final Thoughts: A Legacy Reimagined for a New Era
Zoe Ball and Jo Whiley have shaped British broadcasting for over 30 years. Now, they’re reshaping it again — on their own terms. With Persephonica at the helm, this podcast is poised to become a landmark series in UK audio content.
Their signature blend of wit, wisdom, and warmth is about to find a new home — in your ears and hearts.