The Ringer Expands Video Presence With FanDuel Sports Network Partnership
The world of sports media is rapidly evolving, and The Ringer — Spotify’s powerhouse in sports and pop culture commentary — is once again at the center of the action. In its latest strategic move, The Ringer has partnered with FanDuel Sports Network, bringing two of its signature video podcasts to the airwaves starting November 16.
This collaboration signifies a bold expansion of The Ringer’s multi-platform video presence, enhancing its already dominant footprint in the sports entertainment ecosystem.
A Powerful Collaboration Between The Ringer and FanDuel Sports Network
The partnership between The Ringer and FanDuel Sports Network bridges two media juggernauts: The Ringer’s editorial storytelling and FanDuel’s dominance in sports betting and live coverage.
The deal introduces two marquee video podcast programs to FanDuel’s daily lineup:
“The Ringer Sunday Program” – a live NFL preview show airing Sundays, 11 AM–1 PM ET.
“The Ringer Gambling Show” – a weekday daily segment airing 2:30–3:30 PM ET, offering sports analysis through a betting lens.
With these additions, FanDuel’s weekday lineup now boasts over 13 hours of live programming, strengthening its position as a go-to destination for sports fans seeking real-time insights, odds, and expert analysis.
The Voices Behind the Mic: A Lineup of Fan Favorites
The Ringer’s success has long been tied to its charismatic and knowledgeable hosts, and this new deal continues that legacy.
The Ringer Sunday Program – A Weekly NFL Feast
Hosted by an all-star lineup — “Cousin Sal” Iacono, Joe House, John Jastremski, Raheem Palmer, and Anthony Dabbundo — this show delivers in-depth game previews, betting trends, and fantasy football insights ahead of Sunday kickoffs.
Expect sharp analysis, playful banter, and The Ringer’s signature mix of stats, humor, and storytelling. The show appeals to both die-hard NFL fans and casual viewers looking to enhance their game-day experience.
The Ringer Gambling Show – Daily Multi-Sport Coverage
Running Monday through Friday, this one-hour program dives into sports betting insights across all major leagues — from the NFL and NBA to MLB, college sports, and beyond.
Featuring a rotating panel of The Ringer’s most popular analysts, the show discusses:
Real-time FanDuel odds
Injury updates and line movements
Expert predictions
Prop bets and parlay tips
The program also serves as a lead-in to “Golic & Golic”, FanDuel’s popular afternoon show hosted by Mike Golic Sr. and Jr., creating a seamless viewing flow for fans throughout the day.
Official Statements: Excitement on Both Sides
Spotify & The Ringer’s Perspective
“We’re very excited to bring The Ringer’s unique point of view to FanDuel Sports Network,” said Geoff Chow, Spotify’s Head of Podcast Studios & Managing Director of The Ringer. “We’re thrilled to bring these shows to this new audience.”
This statement reflects Spotify’s ongoing mission to make The Ringer a multi-platform brand, extending its reach beyond podcasts into live video, television, and streaming platforms.
FanDuel’s Take on the Partnership
“The Ringer delivers cutting-edge sports and pop culture vodcasts, and this partnership allows us to bring fans even closer to the content they love,” said Norby Williamson, President of Production and Programming at FanDuel’s parent company, Main Street Sports Group.
“Bill Simmons and his team have set a standard for sports commentary, and these shows further strengthen our unmatched live coverage and multi-platform offerings.”
The collaboration underscores FanDuel’s ambition to evolve from a sports betting leader into a full-scale sports media network with robust, personality-driven programming.
The Ringer’s Expanding Video Universe
This FanDuel partnership is only the latest in a string of moves positioning The Ringer as a major multimedia player.
Distribution Deals Across Streaming Giants
Just last month, Spotify announced a new collaboration with Netflix, where select Ringer podcasts will stream as video exclusives on the platform. Titles included in this distribution deal are:
The Bill Simmons Podcast
The Zach Lowe Show
The McShay Show
Fairway Rollin’
The Mismatch
The Ringer F1 Show
The Ringer Fantasy Football Show
The Ringer NFL Show
The Ringer NBA Show
This cross-platform exposure strengthens The Ringer’s visibility across streaming, sports, and entertainment audiences — an essential strategy in today’s fragmented media landscape.
Samsung TV Plus: Another Milestone in The Ringer’s Expansion
Earlier in 2025, Samsung announced that The Ringer would receive its own dedicated channel on Samsung TV Plus, the free ad-supported streaming service available on millions of smart TVs worldwide.
The Ringer’s Samsung channel features a curated mix of sports, pop culture, and entertainment vodcasts, delivering 24/7 access to viewers looking for on-demand discussions, interviews, and event coverage.
This move positioned The Ringer as one of the first podcast networks to operate its own free streaming TV channel — a clear indicator of how the brand is redefining the modern podcast experience.
The Strategy Behind The Ringer’s Growth
When Bill Simmons founded The Ringer in 2016, few predicted it would grow into one of the most powerful sports and pop culture networks in digital media.
The acquisition by Spotify in 2020 was the catalyst that transformed The Ringer from a website and podcast company into a multimedia empire. Under Spotify’s backing, the brand has:
Expanded its podcast-to-video pipeline, producing vodcasts optimized for YouTube, Samsung, and now FanDuel Sports Network.
Enhanced data-driven content strategies, leveraging Spotify analytics to understand listener habits and engagement trends.
Invested in cross-platform storytelling, merging traditional journalism with social-first, video-first formats.
FanDuel Sports Network: Building a Modern Sports Media Hub
FanDuel Sports Network, operated by Main Street Sports Group, continues to evolve beyond its roots in sports betting. With a growing slate of live shows, analysis, and talk programming, the network has become a full-fledged competitor in the sports media arena.
Adding The Ringer’s programming complements FanDuel’s strategic goal of integrating betting content with credible, personality-driven sports analysis — something that traditional sports networks have struggled to execute authentically.
With more than 13 hours of live programming per weekday, FanDuel is building momentum as a go-to platform for sports bettors, fantasy players, and general fans alike.
The Power of the Sports Podcasting Economy
Podcasting has shifted from a niche medium to a multibillion-dollar industry — and The Ringer stands as one of its pioneers.
According to Spotify’s internal metrics, The Ringer Podcast Network hosts over 50 active shows, covering everything from basketball and football to film reviews, celebrity culture, and gaming.
In 2025, podcasting is not just about listening — it’s about watching, sharing, and interacting. The Ringer’s move toward video-first podcasting ensures relevance in an attention-driven digital environment where YouTube, Twitch, and TikTok dominate viewing habits.
A Win-Win for Both Brands
This partnership is a mutually beneficial play:
For The Ringer: It extends the brand’s audience reach into linear and live broadcast television via FanDuel’s distribution network.
For FanDuel: It gains access to The Ringer’s loyal and engaged fan base, driving new viewership and betting engagement.
For Viewers: It offers premium sports commentary, insights, and entertainment — live and on-demand — across multiple platforms.
Together, these brands are redefining how fans consume sports media in the age of digital convergence.
Bill Simmons’ Vision Continues to Shape Modern Sports Media
At the heart of The Ringer’s success remains its founder, Bill Simmons, who built the company on the belief that sports and pop culture are inseparable parts of the same conversation.
His editorial voice — intelligent, witty, and authentic — continues to influence how younger generations engage with both sports and media.
As Simmons once said, “The best sports content feels like you’re hanging out with friends who just happen to know the stats better than you.” That philosophy still drives The Ringer’s ethos today.
The Future of Cross-Platform Sports Entertainment
The collaboration between The Ringer and FanDuel Sports Network reflects a larger industry trend: the convergence of sports media, betting, and streaming entertainment.
In the coming years, expect more networks to follow suit, blending:
Interactive betting experiences
Live podcast streaming
Short-form social video integration
Community-driven sports discussions
As audiences migrate from traditional cable to streaming platforms, partnerships like this demonstrate how media companies can innovate — and thrive — in the new digital landscape.
Where to Watch and Listen
Beginning November 16, 2025, fans can tune in to:
FanDuel Sports Network for live broadcasts
The Ringer’s YouTube and Spotify channels for replays and clips
Samsung TV Plus and Netflix (for select shows) for on-demand viewing
Conclusion: The Ringer’s Multimedia Empire Keeps Growing
From its humble beginnings as a blog and podcast network to its current multimedia dominance, The Ringer continues to redefine the boundaries of sports commentary and digital storytelling.
With strategic partnerships across FanDuel, Netflix, Samsung, and Spotify, the brand stands at the forefront of the sports media revolution, proving that the future of sports coverage lies in multi-platform, interactive, and personality-driven storytelling.
As live betting and streaming continue to intersect, this latest deal positions The Ringer not just as a content creator — but as a cultural touchstone for modern sports fans.
