Edison Research reveals podcast listeners want human hosts — not AI voices. Explore trends in podcast growth, video rise, audience diversity, and the future of podcasting.
Edison Research’s latest Share of Ear report reveals that Americans now listen to podcasts throughout the day — with 29% of daily listening occurring between 10 a.m. and 2 p.m. Learn how cultural identity, Spanish-language content, and all-day audio habits are reshaping podcasting in 2025
The podcasting industry is at a crossroads, with traditional audio content merging with video formats. Discover the challenges and opportunities this convergence presents, as highlighted in recent studies by Oxford Road and Edison Research.
A new study by Wondery, Dentsu, and Edison Research reveals that podcast fans form deep emotional bonds with their favorite shows, creating unique brand marketing opportunities.
Discover the latest insights on audio listening trends in the U.S. for Q3 2024. Adults are spending nearly four hours daily on audio content, with significant shifts in preferences among younger audiences.
Explore insights from Acast’s Podcast Pulse report on the power of podcast advertising. Discover how 84% of podcast listeners engage with brands, with 44% making purchases. See how podcasts are transforming omnichannel campaigns in 2024.