Spotify introduces AI-driven ad tools including automated bidding, split testing, and carousel ads to help brands improve campaign performance and audience engagement.
Spotify expands access to its premium podcast ad inventory through Ads Manager and Ad Exchange, giving advertisers global reach, automated buying, and flexible targeting.
POSSIBLE and iHeart introduce Possible Now—a new podcast featuring marketing, tech, and media leaders ahead of the POSSIBLE 2024 conference in Miami Beach (April 28-30). Tune in for exclusive insights from top industry experts.
Explore insights from Acast’s Podcast Pulse report on the power of podcast advertising. Discover how 84% of podcast listeners engage with brands, with 44% making purchases. See how podcasts are transforming omnichannel campaigns in 2024.