SoundMarket Launches Premium Music Platform for Podcasters

A new premium music platform called SoundMarket has officially launched, promising to revolutionize how podcasters, content creators, filmmakers, and digital storytellers access high-quality, original music — without the risk of overused or repetitive tracks.

Founded by award-winning composer and producer David Krain, alongside creative collaborator Nick Gieschen, SoundMarket enters the creator economy at a time when audio branding, originality, and listener engagement have become more critical than ever.

The platform aims to solve a growing industry problem: music oversaturation in podcasts and digital media, where creators increasingly struggle to find tracks that sound fresh, cinematic, and emotionally authentic.

SoundMarket premium music platform dashboard for podcasters and digital creators

Table of Contents

Why SoundMarket Matters in Today’s Creator Economy

Over the last decade, podcasting and independent content creation have exploded globally, with millions of creators producing shows, documentaries, branded content, and digital storytelling formats.

However, as music licensing platforms expanded, many creators began reporting a recurring frustration:

SoundMarket was built to break this pattern.

Rather than offering mass-produced library tracks, the platform provides access to professionally composed music originally created for film, television, advertising, gaming, and high-end commercial campaigns.

The Vision Behind SoundMarket: Who Created It?

SoundMarket is the brainchild of David Krain, a seasoned composer and producer with nearly 20 years of experience in crafting music for major global brands and entertainment franchises.

Krain’s Industry Background Includes Work With:

Through his previous company, Space and Sound Music, Krain spent years producing custom scores and original compositions for top-tier clients.

During this time, he noticed a gap in the podcasting and creator space — a lack of high-end, non-repetitive music that still remained affordable and easy to license.

The Growing Problem: Music Oversaturation in Podcasts

As the number of podcasts has surged into the millions, music libraries have expanded rapidly to meet demand. But according to Krain, many of these platforms emphasize:

The result?

Podcasters increasingly hear identical background music across different shows, reducing emotional impact and making content feel less distinctive.

This phenomenon — often called “audio fatigue” — can weaken a brand’s identity, reduce listener retention, and make storytelling feel less immersive.

SoundMarket positions itself as an antidote to this growing issue.

What Makes SoundMarket Different From Other Music Platforms?

SoundMarket sets itself apart through curation, originality, and composer-first ethics.

Key Differentiators:

Unlike generic production libraries, SoundMarket focuses on emotionally resonant, cinematic, story-driven music — ideal for podcast storytelling, branded narratives, documentaries, and immersive audio projects.

A Massive High-End Music Catalogue — Built Over Years

At launch, SoundMarket offers more than 18,000 tracks, collected over many years of commissioned work.

Origins of the Music Include:

Much of this music was written during pitching and development stages of large-scale productions — where hundreds of compositions are created but never ultimately used.

Instead of letting these tracks sit unused, SoundMarket gives them a second life in the creator economy.

Designed Specifically for Podcasters and Storytellers

One of SoundMarket’s most valuable features is its expanded version catalog, including:

These versions are particularly useful for podcast storytelling, where music must enhance emotion without overpowering narration.

Krain notes that many mainstream music libraries do not offer these podcast-specific formats, making SoundMarket uniquely suited for audio creators.

Music From Award-Winning, Industry-Leading Composers

Another major advantage of SoundMarket is its composer roster.

The Platform Features Music From Artists Who Have Worked On:

Many contributors regularly work at the highest levels of the entertainment industry — and would not typically submit music to traditional production libraries.

This gives SoundMarket an exclusive, elite-level sound quality rarely available to independent creators.

A Fairer, More Transparent Model for Artists

SoundMarket also stands out for its ethical business model.

How It Supports Composers:

Krain contrasts this approach with what he describes as less equitable models elsewhere in the music licensing industry — where composers may earn minimal royalties or lack transparency.

SoundMarket aims to build a mutually beneficial ecosystem where creators get premium music, and artists receive meaningful financial support.

Affordable Pricing Despite Premium Origins

While SoundMarket offers high-end, cinematic-quality music, it is not priced as a luxury-only service.

According to Krain, the platform is:

This pricing strategy makes premium audio accessible to:

Global Podcast Licensing With Legal Protection

A major concern for creators is music licensing risk, including copyright claims and regional restrictions.

SoundMarket addresses this with worldwide licensing coverage, ensuring:

This feature is especially valuable for creators targeting international audiences on platforms like Spotify, Apple Podcasts, YouTube, Audible, and Amazon Music.

Early Adoption: Who Is Already Using SoundMarket?

Since launch, SoundMarket has already attracted a diverse range of users, including:

Current User Groups:

Krain emphasizes that SoundMarket does not aim to compete on flashy technology features.

Instead, the platform focuses on what creators value most:

Access to emotionally powerful, distinctive music that hasn’t been overused — at a fair price.

Why Music Originality Matters More Than Ever in 2026

In today’s crowded digital landscape, audio identity plays a major role in:

Listeners are increasingly sensitive to repeated music, and shows that invest in unique soundscapes often feel more professional, cinematic, and immersive.

SoundMarket’s launch reflects a broader shift toward higher production values in podcasting and content creation.

What This Means for the Future of Podcasting

SoundMarket signals an important evolution in the creator economy:

Industry Impacts May Include:

As podcasting continues to mature into a mainstream entertainment industry, platforms like SoundMarket may play a key role in shaping its creative and sonic future.

How to Explore SoundMarket

Creators interested in exploring the platform can visit:

👉 https://soundmarket.io

Frequently Asked Questions (FAQ)

What is SoundMarket?

SoundMarket is a premium music licensing platform designed for podcasters, creators, filmmakers, and digital storytellers.

How many tracks does SoundMarket offer?

The platform launched with over 18,000 curated tracks.

Who creates the music?

Music comes from award-winning composers who work in film, TV, games, and advertising.

Is SoundMarket affordable for podcasters?

Yes. Pricing is designed to be cost-effective, even for independent creators.

Does SoundMarket cover global licensing?

Yes. Licenses include worldwide distribution protection.

Conclusion

SoundMarket’s launch represents a major milestone in the evolution of creator-focused music platforms.

By combining premium cinematic music, fair artist compensation, affordable pricing, and creator-first features, the platform positions itself as a game-changer for podcasters and digital storytellers.

As the demand for distinctive, emotionally compelling audio continues to grow, SoundMarket may well become a go-to destination for creators seeking to elevate their sound — without sacrificing originality or budget.

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