The highly anticipated POSSIBLE conference, a premier gathering for marketing, tech, media leaders, agencies, and investors, is returning to Miami Beach from April 28-30. To build excitement ahead of the event, POSSIBLE has partnered with iHeart to introduce a new podcast, Possible Now—a series designed to spark meaningful conversations with some of the biggest names in marketing, technology, and business leadership.

Introducing ‘Possible Now’ – A Game-Changing Podcast
Hosted by Christian Muche, the Global President and Co-Founder of POSSIBLE, Possible Now aims to uncover insights from industry pioneers who are redefining marketing, technology, and culture. Through in-depth discussions, listeners will gain exclusive access to breakthrough ideas, leadership strategies, and forward-thinking innovations that are shaping the future.
Key Highlights of the Podcast:
- Exclusive interviews with influential marketing and business leaders.
- Insights into emerging trends and transformative strategies.
- Behind-the-scenes stories of success, disruption, and leadership lessons.
Meet the Guest Lineup – Industry Titans Taking the Stage
The first season of Possible Now features an impressive lineup of guests, including key figures who will be speaking at this year’s POSSIBLE conference. These thought leaders will share their perspectives on the evolving landscape of marketing and technology.
Notable Guests:
- Michael Kassan – Founder & CEO, 3C Ventures
- Tim Ellis – Chief Marketing Officer, National Football League (NFL)
- Carla Hassan – Chief Marketing Officer, JPMorgan Chase
- Rishad Tobaccowala – Chief Growth Officer, Publicis Groupe
- Gary Vaynerchuk – Chairman, VaynerX
- Nicola Mendelsohn, CBE – Head of Global Business Group, Meta
- Adam Epstein – Co-CEO and President, adMarketplace
What Listeners Can Expect
Each episode will provide valuable takeaways on marketing trends, leadership strategies, and the impact of innovation on the industry. Some of the core themes covered in Possible Now include:
- Marketing Disruptions: How top brands are navigating an evolving digital landscape.
- Leadership in a Digital Age: Insights from executives who have led global marketing transformations.
- Technology & AI Integration: How artificial intelligence and emerging tech are shaping marketing strategies.
- Consumer Behavior Trends: The future of customer engagement and personalized experiences.
Where and When to Listen
Possible Now officially launches on March 13, with new episodes dropping every Thursday. The podcast will be available on the iHeartRadio app (excluding the UK) and across major podcast streaming platforms.
How to Listen:
- iHeartRadio app (except in the UK)
- Apple Podcasts
- Spotify
- Amazon Music
Why POSSIBLE 2024 Is a Must-Attend Event
The POSSIBLE conference is recognized as one of the most influential gatherings in marketing, offering a unique opportunity to network with industry pioneers and gain actionable insights into the future of digital advertising. With a dynamic lineup of speakers, engaging panel discussions, and exclusive networking sessions, POSSIBLE 2024 is set to be a transformative experience for professionals across industries.
Key Features of POSSIBLE :
- High-Profile Speakers: C-suite executives, tech innovators, and marketing leaders.
- Networking Opportunities: Meet and connect with decision-makers and thought leaders.
- Exclusive Workshops: Hands-on sessions to explore cutting-edge strategies.
- Industry Insights: Deep dive into the latest trends reshaping marketing and media.
Final Thoughts
With the launch of Possible Now, POSSIBLE continues to push the boundaries of marketing innovation. This podcast not only sets the stage for the upcoming conference but also provides valuable insights for marketers looking to stay ahead of the curve. Whether you’re attending the event in Miami Beach or tuning into the podcast from anywhere in the world, Possible Now promises to be an essential resource for industry professionals.