In an exciting move for podcast enthusiasts, Jack Crivici-Kramer and Nick Martell, the dynamic duo behind the popular pop-business podcast The Best One Yet, have unveiled their latest venture: The Best Idea Yet. This new weekly podcast, a co-production with Wondery, promises to deliver a delightful mix of captivating stories and business insights, aiming to make the world of consumer products both entertaining and informative.
Discover The Best Idea Yet: New Podcast from The Best One Yet Creators

The Concept Behind The Best Idea Yet
The Best Idea Yet is set to take listeners on a journey into the intriguing and often surprising tales behind some of the world’s most beloved and cult-followed products. Each week, Crivici-Kramer and Martell will explore the lesser-known stories of iconic brands, blending their signature humor with sharp business analysis.