In a dynamic media landscape where consumers often feel powerless, BBC Sounds is stepping up with a bold new initiative. The upcoming program, Consumer Fight Back with Holly Hamilton, is designed to address pressing consumer concerns head-on, offering listeners a platform to engage with issues that truly matter to them. Set to launch on Saturday, October 19, this innovative show will not only air on BBC Radio Ulster but will also be readily available on BBC Sounds, making it accessible to a wide audience.
A Fresh Approach to Consumer Issues
Holly Hamilton, the program’s host, emphasizes that no issue is too big or small for her team. From travel costs and deep fakes to childcare charges and scams, Consumer Fight Back promises to tackle a variety of topics that affect consumers’ daily lives.
Live and Responsive
One of the standout features of Consumer Fight Back is its live format. Holly Hamilton describes this element as essential for the program’s success. “The important thing about this new program is that it’s live and moving,” she explains. “We will be dealing with some big stories, and we want to get straight to the heart of things and get answers for consumers.”
 
  This live format allows the team to remain agile, adapting to emerging consumer issues and addressing them in real time. Listeners can expect an engaging experience that prioritizes their concerns.
Addressing the Everyday Frustrations
In addition to significant issues, the show will delve into the smaller annoyances that often go unaddressed. Hamilton poses an important question: “Why should you accept the status quo?” The program aims to challenge these everyday irritations and explore solutions.
Listener Engagement
Consumer Fight Back actively seeks listener participation. Hamilton encourages audiences to share their tips, questions, and experiences. “We really want to hear from listeners and would encourage people to contact the program with tips or questions about issues or experiences they’re facing,” she states. This call to action fosters a sense of community and collaboration, ensuring that the program remains relevant and relatable.
 
  Focus on Scams and Consumer Protection
Scams have become an increasingly prevalent issue in society, and Consumer Fight Back aims to educate listeners about these threats. Hamilton notes the significance of sharing personal stories to warn others and build a supportive network. The program intends to empower consumers by providing them with valuable insights and resources.
 
  Behind the Scenes: A Unique Production Process
Andy Martin, Executive Editor for Documentaries, Drama, and Comedy at BBC Northern Ireland, reveals that Consumer Fight Back will differ from traditional consumer shows. “This show will be a bit different,” he asserts. “You’ll hear the team working through the dilemmas, investigating tip-offs, and running stories to ground.”
Transparency in Investigative Journalism
Listeners will gain an exclusive look behind the scenes, understanding the production process and the complexities of investigating consumer issues. The program will challenge conventional consumer show formats by exploring not only the complaints but also the broader implications for institutions and organizations.
 
  Martin elaborates, “We’ll look into vexatious complaints and illustrate how institutions, small businesses, and organizations have to spend time and often public money dealing with problems they perhaps should not.” This transparent approach to investigative journalism will engage listeners and highlight the real-world consequences of consumer issues.