Acast and EuroMillions Launch New Podcast “Rich Beyond My Wildest Dreams”

In an exciting collaboration that captures the imagination of lottery enthusiasts and podcast fans alike, Acast has joined forces with EuroMillions, part of the National Lottery, to launch a brand-new podcast series titled “Rich Beyond My Wildest Dreams.” This innovative podcast aims to delve into the whimsical and extravagant fantasies of celebrities regarding how they would spend a staggering £200 million jackpot.

Table of Contents

Exploring Fantasies of Wealth

The podcast invites listeners into a world of dreams and aspirations, where the boundaries of reality blur, and the sky’s the limit when it comes to spending hypothetical winnings. Each episode, hosted by the charismatic Sarel, known for her engaging style from the Closet Confessions podcast, promises to be an entertaining exploration of wealth and the dreams it can inspire.

A Star-Studded Lineup

The inaugural season features a star-studded lineup, including well-known personalities such as:

Pete Wicks: Reality TV star known for his appearances on The Only Way Is Essex.
Sam Thompson: A fan-favorite from Made in Chelsea.
Grace Dent: A celebrated journalist and author.
Richard Herring: A popular comedian and writer.
Andi and Miquita Oliver: Well-known television presenters and personalities.

Weekly Episodes Unveiling Celebrity Dreams

Every Friday, a new celebrity guest will join Sarel to discuss their hypothetical windfall. Each episode will cover various topics, including:

Initial Purchases: What would be the first extravagant item on their shopping list?
Long-Term Plans: How would they invest or utilize their newfound fortune?
Charitable Causes: What philanthropic endeavors would they champion with their winnings?

The podcast shifts the conversation away from modest winnings, focusing instead on the exhilarating prospects of spending hundreds of millions of pounds, akin to a EuroMillions jackpot.

Multi-Platform Availability

“Rich Beyond My Wildest Dreams” will not only be accessible on its dedicated podcast feed but will also be featured on the podcast feeds of the celebrity guests. This multi-channel approach ensures that the content reaches a broader audience, maximizing its impact.

Exclusive content will be available across various social media platforms, including:

Vox Pop Interviews: Engaging conversations with the public sharing their own lottery dreams.
Special Segments: Contributions from other popular podcasters, enhancing the overall experience.

Insights from Acast and EuroMillions Executives

Eddie Scott, the Creative Director for Acast UK, shared his enthusiasm for the series, stating, “Rich Beyond My Wildest Dreams taps into a universal fantasy and brings it to life through the intimate and engaging format of podcasting.” He elaborated that this series goes beyond entertainment, weaving together the common dreams that connect people, regardless of their backgrounds.

Scott emphasized, “This branded content series is the perfect way for National Lottery operator Allwyn to showcase the endless possibilities that can arise from winning.”

Ali Grinham, the Senior EuroMillions Brand Manager at Allwyn, echoed this sentiment, stating, “We’re thrilled to explore what people would do if they secured a massive EuroMillions jackpot. This collaboration with Acast allows us to deliver a captivating series that highlights diverse dreams and aspirations.” Grinham eagerly anticipates the unique ideas and fantasies that the celebrity guests will share.

Launch Date and Availability

The series is officially available on all major podcast platforms and YouTube starting today, September 27, 2024. Listeners are encouraged to tune in weekly to hear their favorite celebrities dream big and share their wildest spending ideas.