LiveOne Expands to Vizio Smart TVs, Boosting Podcast and Music Streaming Reach
LiveOne has officially launched its app on Vizio Smart TVs, dramatically expanding access to its podcast and music streaming services. The partnership signals a deeper push into living room entertainment, where smart TVs are increasingly becoming the primary hub for audio and video consumption.
The integration means millions of Vizio users can now seamlessly access LiveOne’s wide-ranging podcast catalog, curated music stations, and personalized listening features directly from their television screens.
This development not only broadens LiveOne’s consumer reach but also reinforces its aggressive B2B distribution strategy as it eyes further partnerships before the end of the year.
With the LiveOne app now integrated into the Vizio operating system, users can enjoy:
Access to popular podcasts across multiple genres
Hundreds of curated music stations
More than 30 music categories
Personalized recommendations for music and podcasts
Easy navigation through Vizio’s native smart interface
Smart TVs are rapidly becoming central entertainment devices, and this partnership ensures that LiveOne content is now accessible where audiences spend the majority of their streaming time — the living room.
For consumers, the shift means no additional hardware, no casting from mobile devices, and no switching between devices. Everything is directly available via the Vizio interface.
What This Means for Podcast Listeners
Podcast consumption habits are evolving. Traditionally dominated by smartphones and tablets, podcast listening is increasingly expanding to larger home devices such as smart TVs and connected speakers.
By entering the Vizio ecosystem, LiveOne positions itself in a growing trend:
Multi-device listening behavior
Family-friendly shared podcast experiences
Living room-based entertainment consumption
Audio streaming via TV sound systems
This integration simplifies discovery, making podcasts easier to find and consume within the Vizio OS environment.
As streaming competition intensifies, visibility inside TV operating systems is becoming as critical as placement inside mobile app stores.
Music Streaming Gets a Living Room Upgrade
LiveOne isn’t only targeting podcast growth. The app also brings:
Hundreds of expertly curated music stations
Over 30 music genres
Mood-based playlists
Personalized listening recommendations
For users who stream music through home theater setups, this offers a premium listening experience powered by larger speaker systems.
Unlike mobile listening, TV-based music streaming often enhances:
Audio quality
Shared listening sessions
Background ambiance during social gatherings
This makes the Vizio partnership strategically valuable, tapping into both passive and active listening scenarios.
Subscription Tiers: Plus and Premium Benefits
While the basic app offers broad access, LiveOne is also leveraging this launch to promote its paid subscription tiers.
Users who upgrade to discounted Plus and Premium plans gain access to:
Ad-free listening
Unlimited track skips
Maximum audio quality
Custom playlist creation
On-demand playback
Offline listening
This freemium-to-premium funnel is a proven growth strategy across streaming platforms. By expanding device availability first, LiveOne increases the likelihood of converting casual users into paying subscribers.
Executive Statement: Strategic Expansion
Bradley Konkol, Head of Product and Engineering at LiveOne, expressed enthusiasm about the partnership:
“We are thrilled that the LiveOne app is now available on Vizio, expanding access to our best-in-class service to millions of music enthusiasts. We are excited that customers will be able to enjoy listening to their favorite content across the full lineup of Vizio Smart TVs.”
In today’s streaming landscape, accessibility often drives adoption more than content volume alone.
B2B Distribution Strategy Accelerates
This partnership does not exist in isolation. It is part of a much larger distribution push.
LiveOne’s B2B footprint now extends to over 1.3 billion monthly active users (MAUs) through strategic integrations with major platforms including:
Apple
Spotify
Art19
YouTube
Paramount
Telly
Tesla
DAX
TextNow
Such integrations allow LiveOne to distribute content beyond its standalone app, embedding its services into ecosystems where audiences already spend time.
The company also revealed that at least two additional major B2B partnerships are expected to close before the end of the year — a signal that expansion momentum remains strong.
Why Smart TV Distribution Matters in 2026
Smart TVs are no longer just for video streaming. Industry data shows:
Increasing adoption of ad-supported streaming models
Growth in TV-based app ecosystems
Rising audio streaming consumption via television
Expansion of FAST (Free Ad-Supported TV) platforms
By securing placement within the Vizio operating system, LiveOne ensures:
Higher brand visibility
Cross-device engagement
Increased advertising opportunities
Stronger subscriber acquisition funnel
Smart TVs are becoming digital gateways, and streaming companies that fail to secure these placements risk losing audience share.
Competitive Landscape: Streaming Wars Intensify
LiveOne operates in a competitive ecosystem where platforms continuously expand distribution channels.
The current streaming battleground includes:
Cross-platform availability
Content exclusivity
Premium subscription tiers
Personalized AI-driven recommendations
Smart device integrations
By expanding into Vizio’s smart TV network, LiveOne enhances its competitive stance against major streaming rivals.
Accessibility often influences user choice as much as content depth.
Personalized Recommendations: A Key Growth Lever
Modern streaming platforms rely heavily on personalization algorithms.
The LiveOne app on Vizio provides:
Podcast suggestions based on listening habits
Genre-based recommendations
Tailored music stations
Behavior-driven content surfacing
Personalization increases:
User retention
Session length
Subscription upgrades
Advertising efficiency
This aligns with industry-wide trends where user engagement metrics directly correlate with platform valuation.
Monetization Opportunities Expand
The Vizio partnership also opens additional revenue channels:
Advertising inventory within the TV ecosystem
Premium tier conversions
Brand partnerships
Data-driven ad targeting
Smart TVs offer higher CPM (cost per thousand impressions) compared to mobile environments, making this expansion financially strategic.
Two More Partnerships on the Horizon
LiveOne has signaled confidence in its expansion roadmap by announcing that at least two additional major B2B agreements are expected to finalize before year-end.
If executed successfully, these partnerships could further elevate LiveOne’s market position and increase total addressable audience reach significantly.
What This Means for Users
For everyday users, the benefits are straightforward:
Easier podcast discovery
Seamless music streaming on TV
Better audio quality via home systems
Access to premium features
Cross-device continuity
For investors and industry watchers, the move represents a scaling strategy focused on device ubiquity.
Final Thoughts
LiveOne’s integration with Vizio Smart TVs marks a pivotal expansion in its distribution strategy. By embedding itself into a major smart TV ecosystem, the company strengthens its access to living room audiences while boosting monetization and subscription opportunities.
With over 1.3 billion MAUs already in its extended distribution network and additional partnerships expected soon, LiveOne appears to be accelerating its push toward becoming a more dominant multi-platform audio streaming player.
As streaming platforms compete not only on content but also on accessibility and integration, this deal positions LiveOne firmly inside one of the most valuable digital real estate spaces — the smart TV home screen.
