DIG IT Podcast with Zoe Ball & Jo Whiley Launches July 2025 | Real Talk, Real Life

In a thrilling development for podcast lovers and fans of British broadcasting royalty, Zoe Ball and Jo Whiley have officially confirmed the launch of their brand-new podcast titled “DIG IT”. Premiering on Wednesday, 16 July 2025, this highly anticipated podcast promises heartfelt conversations, unfiltered chats, and a sense of deep community with listeners worldwide.

Backed by the award-winning production company Persephonica, the podcast will be available twice a week – Mondays and Wednesdays – cementing itself as a key part of your weekly listening routine.

Table of Contents

Podcast Overview

DIG IT isn’t just another celebrity podcast. It’s a deeply personal, warm, and refreshingly real dialogue between two of the UK’s most iconic broadcasters. With decades of experience in radio and television, Zoe Ball and Jo Whiley now swap the structured studio format for relaxed, unfiltered sofa conversations.

Produced by Persephonica, the minds behind several chart-topping audio shows, DIG IT aims to redefine podcasting by blending heartfelt content with listener interaction and dynamic storytelling.

“We’re chatting about our week, wild kids, ageing, what’s for dinner, digging (literally), music obsessions, grief and everything in between.” – Zoe Ball

What to Expect on Wednesdays

Wednesdays are all about the real-life journey. These episodes will feature:

Honest talks about ageing, health, and wellbeing
Family life tales from the heart
Insights into home and garden transformations
Open discussions about grief, healing, and resilience
Deep dives into music, culture, and personal obsessions

Zoe and Jo aim to shed light on what it truly means to live well, embracing both the messy and the beautiful aspects of life. Think of it as a weekly coffee catch-up with your best mates—raw, revealing, and wonderfully relatable.

Your Voice on Mondays

Mondays belong to you, the listener. The Monday episodes of DIG IT will revolve around Q&A sessions where Zoe and Jo respond to:

Audience questions and dilemmas
Personal stories shared by listeners
Curious, funny, and thoughtful experiences from around the globe

Whether it’s parenting problems, existential questions, or simply your latest binge-worthy TV show recommendation, Zoe and Jo are ready to engage with empathy and humour.

“We want DIG IT to be a space where people feel heard, seen, and supported – it’s not just our podcast, it’s yours too.” – Jo Whiley

Why Zoe & Jo Are the Ultimate Podcast Duo

Few names resonate in British broadcasting like Zoe Ball and Jo Whiley. With nearly three decades of experience in radio and TV, their chemistry is unmatched. Starting out together on shows like The Word and The Big Breakfast, their careers—and friendship—have evolved alongside a loyal audience.

Their on-air synergy, mutual respect, and ability to tackle life’s toughest (and silliest) moments make them the perfect team to bring this podcast to life.

“Starting a podcast with my doppelgänger and lifelong friend Zoe is the kind of adventure I’ve been waiting for.” – Jo Whiley

Exclusive Visual Experience on YouTube & Spotify

To enrich the experience, DIG IT will be fully visualised on both YouTube and Spotify. Listeners will now be able to:

Watch full episodes in HD
Experience bonus reactions and behind-the-scenes clips
Feel even more connected through real-time expressions and candid moments

This innovative step ensures DIG IT remains accessible, engaging, and adaptable for both traditional podcast fans and visual content lovers.

Special Guests & Bonus Content

Zoe and Jo will occasionally invite:

Celebrity friends and close confidants
Wellness experts and cultural commentators
Everyday heroes with inspiring life journeys

These guests will contribute stories on everything from career evolution and personal challenges to home decor secrets and playlist obsessions.

Premium bonus content will also be available to subscribers, including:

Extended interviews
Uncut Q&A segments
Behind-the-scenes planning sessions

Behind the Scenes with Persephonica

Fiona Hanlon, the newly appointed Managing Director at Persephonica, shared her enthusiasm:

“Zoe and Jo aren’t just iconic broadcasters—they’ve been part of our lives. DIG IT is about hearing them as we’ve never heard them before: real, raw, and revelatory.”

With Hanlon’s leadership and Persephonica’s track record in high-quality content creation, DIG IT is poised to become a flagship offering in the UK podcast scene.

How to Engage With the Show

Want to be part of the DIG IT community? Here’s how:

Email your stories and questions: [email protected]
Follow the show on social media: @digitpod
Subscribe on your preferred podcast platform
Watch the visual podcast on YouTube and Spotify

Engagement is central to this podcast, so don’t hesitate to share your thoughts, funny moments, and feedback.

Final Thoughts

DIG IT with Zoe Ball and Jo Whiley isn’t just a podcast—it’s a movement. It’s about building connections, embracing the highs and lows of life, and celebrating authenticity in a world filled with filters.

With its perfect mix of wisdom, humour, and community, DIG IT is destined to become your new favourite podcast.