Women in the Driving Seat Podcast | Auto Trader Empowers Women in Motoring

Auto Trader is taking a significant step in championing gender diversity within the automotive industry with the launch of its all-new podcast, Women in the Driving Seat. Hosted by renowned motoring journalist Erin Baker, this podcast aims to highlight the industry’s inclusivity and encourage more women to consider careers in the sector.

Erin Baker hosting Women in the Driving Seat podcast, featuring top female automotive industry leaders

As one of the few FTSE 100 companies with a female-majority board, Auto Trader is reinforcing its commitment to building a diverse, thriving workplace where everyone can excel.

Contents hide

1 Empowering Women in the Automotive Industry

2 A Star-Studded Line-Up of Guests

3 Meet the Host: Erin Baker

3.1 Erin Baker on the Vision Behind the Podcast

4 Where to Listen

5 Final Thoughts: Driving Change in the Industry

Empowering Women in the Automotive Industry

Women in the Driving Seat is designed to spark engaging conversations around crucial industry themes such as:

Sustainability – How the sector is evolving towards greener alternatives.
Customer Service – Enhancing the car-buying experience for consumers.
Retail Sector – Innovations reshaping the car retail landscape.

The podcast not only explores these key topics but also provides an open platform for guests to candidly share their experiences, challenges, and triumphs.

A Star-Studded Line-Up of Guests

The series brings together a dynamic mix of industry leaders, motorsport professionals, and sustainability advocates. Some of the high-profile guests featured include:

Nathalie McGloin – Racing driver and advocate for disabled drivers.
Vicki Butler-Henderson – Renowned racing driver and television presenter.
Lucy Siegle – BBC journalist specializing in sustainability.
Jo Elvin – Broadcaster and former Glamour magazine editor.
Vicky Read – CEO of ChargeUK, leading the charge in EV infrastructure.
Nicole Melillo Shaw – Managing Director at Volvo Cars UK.

Meet the Host: Erin Baker

Erin Baker, an award-winning journalist, brings over 25 years of experience in the motoring and media industry. She has served as the Managing Director of Motoring at Telegraph Media Group and contributed to esteemed publications like Vogue, Vanity Fair, and Marie Claire. Additionally, she has appeared as a judge on The Apprentice, offering insights into the evolving landscape of automotive journalism.

Erin Baker on the Vision Behind the Podcast

“The female-empowerment genre often lacks depth – we need to go beyond surface-level discussions and address the real challenges women face in balancing professional and personal lives.”

“By sharing stories of struggles, victories, and insights, we hope to inspire both emerging talents and industry veterans. It’s about fostering a sense of community where no one feels alone in their journey.”

Where to Listen

The first episode of Women in the Driving Seat launches on February 20 and will be available on:

YouTube
Spotify

The debut episode features Nathalie McGloin and Vicki Butler-Henderson, setting the stage for a thought-provoking and inspiring series.

Final Thoughts: Driving Change in the Industry

Auto Trader’s initiative is more than just a podcast; it’s a movement to reshape perceptions, amplify female voices, and encourage women to step into leadership roles within the automotive world. By tackling industry challenges and celebrating successes, Women in the Driving Seat is set to be a game-changer.